{"id":1396,"date":"2022-07-22T13:07:27","date_gmt":"2022-07-22T13:07:27","guid":{"rendered":"https:\/\/rajeshgoutam.com\/blog\/?p=1396"},"modified":"2024-05-31T10:59:26","modified_gmt":"2024-05-31T10:59:26","slug":"tips-to-use-social-media-for-business-through-instagram","status":"publish","type":"post","link":"https:\/\/rajeshgoutam.com\/blog\/tips-to-use-social-media-for-business-through-instagram\/","title":{"rendered":"Tips to use Social Media for Business Through Instagram"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 ez-toc-wrap-left counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/rajeshgoutam.com\/blog\/tips-to-use-social-media-for-business-through-instagram\/#1_Post_About_What_You_Do_But_In_A_Creative_Way\" >1. Post About What You Do But In A Creative Way:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/rajeshgoutam.com\/blog\/tips-to-use-social-media-for-business-through-instagram\/#2_Use_Stories_And_Highlights\" >2. Use Stories And Highlights:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/rajeshgoutam.com\/blog\/tips-to-use-social-media-for-business-through-instagram\/#3_Use_IGTV_To_Post_Big_Videos\" >3. Use IGTV To Post Big Videos:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/rajeshgoutam.com\/blog\/tips-to-use-social-media-for-business-through-instagram\/#4_Pay_Attention_To_Your_Profile\" >4. Pay Attention To Your Profile:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/rajeshgoutam.com\/blog\/tips-to-use-social-media-for-business-through-instagram\/#5_Use_Livestreams_To_Engage_Better_With_Your_Followers\" >5. Use Livestreams To Engage Better With Your Followers:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/rajeshgoutam.com\/blog\/tips-to-use-social-media-for-business-through-instagram\/#6_Use_Reels_To_Get_More_Organic_Reach\" >6. Use Reels To Get More Organic Reach:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/rajeshgoutam.com\/blog\/tips-to-use-social-media-for-business-through-instagram\/#Wrapping_up\" >Wrapping up:<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>Isn\u2019t Instagram the social media platform that everyone really loves these days? Be it movie stars, social influencers, businessmen and the businesses themselves. Most people still think that Instagram is not a&nbsp;<strong>social media for business<\/strong>&nbsp;but we feel different. We think that with Instagram, you can engage people in a better way, show people what you do effectively and stay updated with all other brands.<\/p>\n\n\n\n<p>There is some business that still doesn\u2019t know what are the things they need to do in order to get the most out of their business account. We have curated some tips that can help you reach out to your customers on Instagram in a better way. These&nbsp;<strong>social media tips<\/strong>&nbsp;don\u2019t guarantee you millions of followers, but they will surely help you enhance your presence and engagement.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Post_About_What_You_Do_But_In_A_Creative_Way\"><\/span>1. Post About What You Do But In A Creative Way:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/blog.pinkcityroyals.com\/storage\/2021\/05\/Post-About-What-You-Do-But-In-A-Creative-Way-1.jpg\" alt=\"\" class=\"wp-image-2824\"\/><\/figure>\n\n\n\n<p>It is important to show what your business does but presenting that in a plain way won\u2019t make any difference. There are many brands that are doing the same and Instagram users don\u2019t want to read the same things again and again. They want to know how you are different, so be creative in explaining what you do.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Use_Stories_And_Highlights\"><\/span>2. Use Stories And Highlights:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/blog.pinkcityroyals.com\/storage\/2021\/05\/Use-Stories-And-Highlights-1.jpg\" alt=\"\" class=\"wp-image-2827\"\/><\/figure>\n\n\n\n<p>Use features like stories to keep users updated about everything that goes on every day in your organization. You can add important stories to highlights. Highlights can be used to showcase different services that you provide, interaction with followers and many other things. Whenever someone opens a profile highlights come even before the posts. That is why it is important to use them efficiently.&nbsp;<\/p>\n\n\n\n<p>Want to make your social media posts attractive?&nbsp;<a href=\"https:\/\/blog.pinkcityroyals.com\/education\/10-best-social-media-tools-to-use-with-your-business\/\">Click to know how.<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Use_IGTV_To_Post_Big_Videos\"><\/span>3. Use IGTV To Post Big Videos:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/blog.pinkcityroyals.com\/storage\/2021\/05\/Use-IGTV-To-Post-Big-Videos-1.jpg\" alt=\"\" class=\"wp-image-2828\"\/><\/figure>\n\n\n\n<p>Although Instagram is a platform where people share short videos and images more but IGTV allows you to post long videos as well. You can use this feature to demonstrate your services, showcase your past work and post informative video content that helps the followers.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Pay_Attention_To_Your_Profile\"><\/span>4. Pay Attention To Your Profile:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/blog.pinkcityroyals.com\/storage\/2021\/05\/Pay-Attention-To-Your-Profile-1.jpg\" alt=\"\" class=\"wp-image-2829\"\/><\/figure>\n\n\n\n<p>How you optimize your profile tells a lot about your brand to the followers. You can decide on a colour theme on which you will create your posts, you can decide your grid plan and more. It is really important to do proper research before you make a final decision about this. It will define how your profile looks to your followers.<\/p>\n\n\n\n<p>Want to create profile that attracts thousands of people?&nbsp;<a href=\"http:\/\/dreamssofttechnology.com\/\">Click here.<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Use_Livestreams_To_Engage_Better_With_Your_Followers\"><\/span>5. Use Livestreams To Engage Better With Your Followers:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/blog.pinkcityroyals.com\/storage\/2021\/05\/Use-Livestreams-To-Engage-Better-With-Your-Followers-1.jpg\" alt=\"\" class=\"wp-image-2830\"\/><\/figure>\n\n\n\n<p>Livestreams are great to engage with your followers. You can respond to every comment in real-time and also add some of them in the same Livestream to have a live conversation with them. These clips can also be saved as presented as a post after editing.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6_Use_Reels_To_Get_More_Organic_Reach\"><\/span>6. Use Reels To Get More Organic Reach:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/blog.pinkcityroyals.com\/storage\/2021\/05\/Use-Reels-To-Get-More-Organic-Reach-1.jpg\" alt=\"\" class=\"wp-image-2831\"\/><\/figure>\n\n\n\n<p>Reels are great, they are short, they are engaging and they reach far more people than any other type of post on Instagram. Reels are also consumed more than any other content on Instagram. Businesses need to be creative as people have a very short attention span and if you can\u2019t attract them in the first 5 seconds, they will scroll up.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Wrapping_up\"><\/span>Wrapping up:<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Instagram is changing every day, there are chances that we will see more features in the near future. This is the perfect&nbsp;<strong>social media for business<\/strong>. Here we are looking at it from the perspective of a marketer. All of the features can be used in a unique way to engage with followers. Make sure you are constant with posting and you are being original. It might take time, but with these tips, the chances of you making it big will surely be high.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Isn\u2019t Instagram the social media platform that everyone really loves these days? Be it movie stars, social influencers, businessmen and the businesses themselves. Most people still think that Instagram is not a&nbsp;social media for business&nbsp;but we feel different. We think that with Instagram, you can engage people in a better way, show people what you [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1972,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[21,1],"tags":[11,8,10,14,13,19,15,17,9,7,6,18],"class_list":["post-1396","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing-by-rajesh-goutam","category-social-media-handling-ideas","tag-benefits-of-digital-marketing","tag-digital-marketing-expert-in-jaipur-india","tag-digital-marketing-guide","tag-dreams-soft-technology","tag-hire-a-digital-marketing-company-in-jaipur","tag-instagram","tag-jaipur-seo","tag-rajesh-goutam","tag-social-media","tag-web-expert-india","tag-web-expert-rajesh-goutam","tag-website-development-jaipur"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Tips to use Social Media for Business Through Instagram<\/title>\n<meta name=\"description\" content=\"We have curated social media for business that can help you reach out on Instagram in a better way. 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